How to Make a How-To Video
Today, we’re diving into the world of Madison Media Institute’s Video Production and Editing students.
They were assigned a project that required them to create a minute long tutorial video that explained the task of their choosing.
While sounding simple enough, the students shared that it wasn’t quite as easy as they would have thought.
“You have to make sure you know everything about what you’re trying to teach people,” Aaron Mathews said, “do your research”.
Aaron was the talent in Paul Edfors how-to video about making salsa. Paul was very particular about his camera movements and set up. Not only did he have to bring several ingredients but he also brought props to set up in the background of his shots to add to the chef ambiance.
“The most challenging part is making sure you have the right shot with the right light and all of the small details,” Paul said. Pictured below you can see how he chose to set up his space before shooting his video.
(Aaron Mathews left, Paul Edfors right)
In another room of the building, Jake Sheahan and Rob Chantigian set up their shots for Jake’s how-to video about making smoothies.
When asked why this video was important to their learning, Rob said, “This video gave me an opportunity to practice my camera skills.”
With plenty of close ups, long shots and different angles, it was easy to see that a one minute video takes a lot more work than one would think. The students had to transform an ordinary room into a studio by setting up backdrops, adding light and propping up tables onto wood platforms to create the right height for the video.
(Jake Sheahan left, Rob Chantigian right)
Ray Ibsen, a video production and editing instructor, motivated these students through helpful hints but in the end, he let them learn by their own process.
“How-to videos are important because they are extremely prevalent in the production field,” Ray said, “They have to be precise and thought out so the person watching understands the process.”
Ray’s support has helped the students grow into their own style. Jake Sheahan moved all of the equipment easily and comfortably, proving the knowledge he has learned at MMI.
After about thirty minutes, he had 120 seconds of footage ready to edit along with free smoothies to pass out.
“The smoothie was unbelievable,” Jake said.