Media Business-AAS

Media Business Associate Degree Program

Top 10 Reasons to Get an Associate Degree in Media Business

You know how to film a commercial and record great sound, but do you know how to market your final product? Are you unsure how you would plan and budget the whole project? Sometimes, creative individuals in the media industry are criticized for not being practical. The truth is, it does not have to be this way. If you would like to learn how to blend your artistic side with business knowledge, consider earning your associate degree in media business.

Here are ten reasons to pursue an Associate Media Business degree at Madison Media Institute:

  1. Be proud of your career. Earning an associate degree is a significant milestone. With it, you can show employers that you are serious about your work. Give your career a boost and feel great about all that you have accomplished.
  2. Develop budgets. This program can show you how to properly budget so your projects can be successfully completed. With a little planning, all employees can be paid and expenses taken care of without sacrificing the final product's quality.
  3. Online courses. Our flexible program allows you to study at home, during work breaks, or on the go.
  4. Study various business models. Our courses cover different types of business strategies so you can find the one that works best for you.
  5. Seven-month program. In less than a year, you could be starting your dream career!
  6. Start your own business. While you could find employment with an established company, being knowledgeable about business allows you to become an entrepreneur. Take control of your own projects and goals rather than a manager's.
  7. Advance your media career. If entrepreneurship is not for you, the knowledge you glean from this program could still open new doors in your media career. Demonstrating proficiency in both the creative and business sides of media could make you more attractive to hiring managers.
  8. Study marketing. You may have the best product in the world, but if others have never heard of it, how can your company hope to stay afloat? Take a course in marketing essentials and learn how to effectively promote your projects.
  9. Study other critical media topics. Courses also include business models for media, budgeting and administration for media business, media business project management, and economics of public issues.
  10. Embrace your creativity. You do not have to trade away your creativity to gain practicality. Having business knowledge could allow you to be even more creative, as you now have the means to realize your dreams. If you want to enjoy the benefits of both sides, contact us today. Fill out our contact form or call us to get started!

How to get your associate degree? Our school offers convenient options.  Start by completing one of our 10-month programs:  Recording and Live Sound Diploma Program or Video Production and Editing Diploma Program - then enroll directly in our 7-month online program to get your Associate Degree in Media Business.  Did you complete one of our programs in the past, start work and now want a degree?  Enroll today in our 7-month completion program.  If you have credits from another institution in this field and are now interested in a degree, contact us to evaluate if your credits transfer.

Program length –7 months

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Students receive instruction in the practical business side of media business, as well as general coursework in math, reading, government, ethics, psychology and science required for an associate degree.

Media courses include:

  • Marketing Essentials
  • Business Models for Media
  • Budgeting and Administration for Media Business
  • Media Business Project Management
  • Economics of Public Issues

Some may use this program to help advance their current media career or they may user their education to venture out on their own and build their own media-related business. The completion degree also provides essential course work necessary for pursuing additional levels of post-secondary education.


Media Institute is required by the Federal Department of Education to provide the following disclosures to educate consumers on information such as completion rates, median loan debt, and placement rates. Reporting timeframes vary by program length – please refer to the disclosure form for dates of the reported data. The information is based off annual reports provided to the institutional accreditor during the previous reporting year. If you have any questions regarding any disclosure information, please reach out to our admissions department for clarification.